Knowing how to research triggers and utilize them in your job search will help you land a job faster than anything else you could do. A trigger is an occurrence that initiates someone to take an action. If you are in a job search a trigger is something that might cause a company to hire you.

Triggers are found primarily in the press and media sections of websites. You can set up a Google Alerts to notify you when one of your target companies has a trigger event. You will be automatically notified when that company has a trigger event.

One of the greatest sources for triggers is the information that surfaces during conversations with individuals in your professional network or during informational interviews. Individuals who are currently employed are aware of triggers not only in their company but their competition.

Triggers that enhance hiring can include:

  • New Projects
  • Mergers or Acquisitions
  • Changes in Leadership
  • Turnover
  • Innovation
  • Influx of Capital
  • Trends in your Profession
  • Promotions
  • Downsizing
  • Changes in competition
  • Relocation
  • Strategic Partnerships
  • Campus Recruiting (showing they hire recent grads)
  • Participation in Job Fairs
  • Veteran Programs
  • Positive or Negative Publicity
  • Holiday or Seasonal Work
  • Low Job Satisfaction
There are triggers at every level of employment from entry level through the C-Suite. Over 70% of job seekers are obtaining their jobs through their networking efforts and contacts. Triggers help fine tune your networking efforts; where you have the best chance of landing employment. If you utilize triggers in your job search, you will schedule more interviews and obtain job offers.

Rick Christensen

Rick Christensen: Director, Career Transition Practice Rick has been a career consultant for over 25 years, serving a very broad-based and diverse clientele. His specialties include effective group facilitation, one-on-one coaching and consultation at all levels including senior executives.

Rick’s passion is coaching individuals through career transitions, developing career management strategies and in identifying and sharpening competencies to open doors to new opportunities. His efforts have assisted thousands of individuals achieve their full potential.

Contact Rick at:

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